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Staple

Marketing and production — Almaty / Kazakhstan

We build brand systems that can be seen, heard, and launched.

Staple connects strategy, communication, design, and production into one working process.

We do not make isolated pretty assets. We build connected decisions — from the idea to regular output across channels.

A car in a field against an open landscape.

Kia Qazaqstan / 2025

A year-round content system for an automotive brand

Selected work — 2024 / 25

Projects where structure holds expressive imagery.

A close-up food image with noodles and saturated color.
Popeyes Kazakhstan 2025

A loud social launch for a QSR brand

An appetite-first content system with short-form formats and a local brand voice.

Creative TikTok Design

77,000 new subscribers

Working signals

12+

months of content system

77k

new subscribers in one launch

5.3%

peak engagement rate

3

connected directions

Process

From immersion to launch — without a break between strategy and production.

  1. 01 Immersion
  2. 02 Strategy
  3. 03 Creative
  4. 04 Production
  5. 05 Launch and support
A car in a field against an open landscape.
A close-up food image with noodles and saturated color.
An off-road vehicle driving through a forest road.
A vertical campaign frame in an orange palette.
A vertical frame of a desert road.
A vertical frame of a forest road.

AI Production

AI production is a dedicated tool inside the production system.

We use generative tools where they accelerate idea testing, visual directions, or campaign adaptation. We do not let them become the brand's entire style.

Let's discuss the task that needs to become a system.